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What customers keep ordering

Maxi and floor-length dresses lead. Calista de Minh Thanh has two of the strongest: the Zelia Off-Shoulder Maxi Dress and the Floréa A-line Asymmetric Sleeved Tulle Floor Length Dress. MONTSAND is known here for lace, with the Odette High Neck Applique Maxi Dress and the Burgundy Smocked Lace Maxi Dress. Maison des Copains brings the Eirlys Sheath Puffy Sleeved Crepe Floor Length Dress and the Poppy Trumpet Sleeveless Satin Floor Length Dress. Eegen Studio adds the Selin High Neck Draped Maxi Dress and White Plan the Magnolia Ribbon Maxi Dress.

In midi length, KEIRA TONG's Thesa Straight Across Midi Dress and DeTHEIA's Iris Fringe Midi Dress are steady favorites, alongside the Larme Bead Midi Dress from POEM and the Cerelle Asymmetric Crepe Midi Dress from DeNio. For evening, LINH PHUNG's Lyssandra One Shoulder Draped Maxi Dress and LaLING's Capucine Sarong Corset Waist Silk Blend Floor Length Dress are the most requested.

How to choose from the best sellers

A best seller is a safe first order, because its pattern has been fitted on many bodies already. If this is your first made-to-measure dress, pick a draped or A-line maxi; these shapes forgive small measurement errors.

Customers in Saudi, the UAE and Kuwait most often order the high neck and long-sleeved pieces here, such as the Odette from MONTSAND and the Selin from Eegen Studio, and many wear them for Ramadan evenings; the New Modest Edit lists more covered styles. US and Australian shoppers lean toward the off-shoulder and one-shoulder maxis for weddings and summer events; see Wedding Guest and Elegant Evenings.

How to wear them

These dresses are complete on their own. A lace maxi needs a nude slip and a simple sandal. A satin trumpet gown wants a sleek heel and hair away from the face. A crepe midi goes to the office with a blazer and to dinner without it.

Why are these dresses best sellers?

They are ordered most often across the site and most often reordered in a second color. The common thread is fabric that photographs well and a shape that fits a wide range of measurements.

Which best seller suits a wedding guest?

The Zelia Off-Shoulder Maxi Dress from Calista de Minh Thanh and the Poppy Trumpet Sleeveless Satin Floor Length Dress from Maison des Copains are the usual picks. For a covered option, the Odette High Neck Applique Maxi Dress from MONTSAND.